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Channel: digital marketing – Long Island Business News
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Kehrer: Why biz owners adopt digital marketing

Small business owners approach digital marketing practically.

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Digital marketing must focus on mobile

The transition from desktop to mobile computing can no longer be ignored by marketers. Today, smartphones and tablets have become a primary screen choice.

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Chauvin: Connect with ‘native’ marketing

Native content is not just about being part of the conversation.

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New Media at home in library

It’s an untraditional partnership in an unusual space, and it’s paying off for New Media Marketing & Communications in some unconventional ways.

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Kominicki: Let’s talk interruptive marketing

Businesses can no longer afford to ignore Facebook, Twitter, LinkedIn, YouTube, maybe even Pinterest.

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Marketing lesson: Keeping digital marketing fresh

Five tips on how to keep your digital marketing campaigns fresh by Infinity Relations President Cindy Mardenfeld.

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Marketing Lesson: ‘E’ should be for ‘easy’

Advice on distributing controlled content to your target audience via e-mail marketing from Mineola PR firm HLD Communications.

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Simon: Paid search on $1K a month

Mark Simon, vice president of digital marketing firm Didit, shows you how to maximize paid search on a budget

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Lorraine Gregory acquires Ronkonkoma competitor

The acquisition adds CPW Group's digital marketing services, tailored toward complex data entry, to Lorraine Gregory's own marketing capabilities.

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Baldwin: Digital trends a marketing must

Digital marketing is a fast-moving field, and some big trends are shaking things up in the digital marketing space this year.

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